New Horizon Medical Solutions Appoints Susan Reid as SVP of Enterprise Provider Solutions & Market Access

This is a key leadership addition supporting the companies’ continued expansion of integrated solutions for advanced wound care providers nationwide.

LAS VEGAS, NV, April 15, 2026 /24-7PressRelease/ — New Horizon Medical Solutions (NHMS), a leading innovator in advanced healthcare solutions, and its affiliate, New Horizon Billing Solutions, are pleased to welcome Susan Reid, MBA, MSN, RN, CWCN, BCMAS as Senior Vice President of Enterprise Provider Solutions & Market Access, a key leadership addition supporting the companies’ continued expansion of integrated solutions for advanced wound care providers nationwide.

Reid brings more than 30 years of leadership in advanced wound care, with deep expertise spanning enterprise provider strategy, market access, national accounts, and Medicare, Medicaid, and commercial payer reimbursement. Her career bridges clinical leadership, regulatory strategy, and market development, positioning her to help providers adopt innovative wound technologies while navigating an increasingly complex reimbursement environment.

In her new role, Reid will lead the continued expansion of enterprise provider solutions across both New Horizon Medical Solutions and New Horizon Billing Solutions, helping physician practices and healthcare organizations integrate innovative wound care technologies with the operational, reimbursement, and compliance frameworks needed to sustain them.

Her leadership will bolster New Horizon Medical Solutions’ integrated provider platform, including:
• Enterprise provider solutions aligning clinical adoption with reimbursement strategy
• Medicare and Medicaid compliance frameworks that strengthen documentation integrity and regulatory defensibility
• Audit preparedness and defense strategies addressing UPIC audits, Medicare appeals, and payer scrutiny
• Integrated billing and revenue cycle services through New Horizon Billing Solutions

Together, these capabilities create a comprehensive provider support platform, combining technology innovation, clinical expertise, reimbursement strategy, compliance, audit preparedness, and revenue cycle management to help physicians sustain advanced wound care programs in today’s high-scrutiny payer environment.

Reid is recognized and respected across the industry for her expertise in advanced wound therapies, skin substitute utilization, and Medicare compliance, including extensive experience supporting providers through UPIC audits, Medicare appeals, and Administrative Law Judge proceedings.

“Susan brings a rare combination of clinical credibility, regulatory expertise, and strategic insight into how providers successfully operate in today’s landscape,” said Will Hall, CEO of NHMS. “Her leadership enhances our ability to deliver enterprise-level provider solutions that allow physicians to confidently adopt innovative wound technologies while maintaining strong compliance and reimbursement foundations.”

Christine Grogan, Chief Commercial Officer (CCO) who leads enterprise growth initiatives at NHMS, added: “Susan understands the real-world challenges providers face when implementing innovative wound technologies. Her ability to connect clinical adoption, reimbursement strategy, and compliance will be instrumental as we continue expanding solutions that help providers build sustainable advanced wound care programs.”

Reid’s appointment reflects NHMS’s continued investment in building a national enterprise platform supporting providers across technology adoption, compliance, reimbursement, and revenue cycle performance.

New Horizon Medical Solutions is a forward-thinking company specializing in advanced wound care technologies, committed to developing and delivering products that meet the highest performance standards. NHMS’s product portfolio includes wound care devices and skin grafts that address a variety of provider and patient needs across various phases of wound care. Through evidence-based design and precision manufacturing, NHMS strives to enhance patient outcomes in clinical practice. In addition, NHMS is committed to advancing patient care through community partnerships that drive meaningful, lasting impact.


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