Held at the AllBright Collective in West Hollywood, Guests at Chella Beauty’s Exclusive Event Enjoyed Pampering, Mingling and a Chance to be the First to Experience Chella’s New Palette.
LOS ANGELES, CA, January 09, 2020 /24-7PressRelease/ — Last night, invited guests were able to experience the launch of Chella Beauty’s new ‘La Vie Eyeshadow Palette’ through an intimate gathering of the world’s top Beauty & Lifestyle Influencers, Celebrities, and select press. This exclusive experience was held at the brand-new AllBright Collective in West Hollywood, CA. Attendees were treated to an elegant evening where not only did they get to preview the new line before it becomes available to the public but were also treated to an assortment of pampering luxury treatments such as make-up applications and brow bar from Chella Beauty, massages by Soothe, B12 shots by Hydration Drip, Cryo Facials by CryoCafe and a Cannabis Relaxation Lounge by Higgs. The evening continued with a specially prepared dinner and cocktails and a live performance by the talented Ms. Crissy J – Goddess of Violin. Chella’s CEO & Founder Chris Kolodziejski was on-hand to speak with the guests and gave a short presentation about the brand and the new “La Vie Eyeshadow Palette.” When leaving, each guest was also presented with a specially curated ‘Chella Bella Bag” with a full line of Chella Beauty products, a luxury stay at The Mansion Resort Hotel & Spa in Bali, Porto Vino Wine Bag, Higgs Cannabis, Soothe Massage certificate, More Labs Aqua + Probiotics, AllBright Collective VIP Pass, CLE Cosmetics Dry Mask Pack, HeyDay Skincare, ProLon Fasting Program, Coola Suncare, Shanti Hot Yoga certificate, Pura Vida jewelry, Hum Nutrition, Zitsticka’s Killa Zit Patch, Sweetfin Poke Restaurant, treatments from Lasky Aesthetic, a weekend warrior stay with Fit Farm in Nashville, TN, SmartSweets Candy, Siete Foods, and much more. S. Pellegrino, Ving Vodka, Vybes, Morning Recovery, and Besa mi Vino provided on-site refreshments.
Chella, founded in 2002, is built on the fundamentals of keeping your beauty routine simple, quick, and long-wearing. The La Vie Neutral Palette embraces warm neutrals, sure to inspire you to live every day to your fullest. With 2 pearl (Femme + Vitality) and 2 matte water-resistant shades (Instincts + Dynamic) and a dual-ended eye shadow brush for effortless application, this interchangeable and refillable palette is designed with the modern + multi-tasking woman in mind. Buildable, blendable and long-wearing, our easy to use all-in-one palette will be essential in your everyday beauty routine. Our formulas are vegan and cruelty-free as well! Chella is the laid-back cool confidence that complements, never compete, with your true beauty. We simplify your brow and eye beauty routine with our “How to Brow in 3 Easy Steps”. 1. Fill 2. Define. 3. Highlight. We value education, ingredients, and formulas that perform to bring you your best brows. You can visit the Chella website here: www.chella.com
AllBright was founded in 2017 by Debbie Wosskow OBE with the opening of The AllBright West Hollywood in September 2019. All Clubs provide elegant spaces to host the AllBright community of brilliant, like-minded women, creating a unique environment to connect, create and collaborate. Beautiful, carefully designed spaces for driven, inspiring women with men welcome as guests and encouraged to join in and change the conversation. You can learn more about AllBright here: https://www.allbrightcollective.com
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